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Post by account_disabled on Mar 16, 2024 1:38:18 GMT -5
he about an advertising campaign the slogan of which was Inserts like no one else. apartment sales. The case did not reach the prosecutors office but the excitement that was created around the provocative advertising increased brand awareness. Two years later a review of provocative advertising campaigns on Lenta.ru was accompanied by the headline Inserts like no one else. Every businessman wants his company to be praised and set as an example not criticized. But public opinion and feedback are difficult to take into account many people begin to actively speak out only when they dont like something. It is effective not to read criticism on social networks but to conduct Bold Data research that will show societys attitude towards the companys products. Scandalous advertising of Ikea and Iota controversial examples The main goal of provocation is to increase recognition not approval from society. There are plenty of examples of controversial advertising campaigns that have earned a lot of negative feedback an. IKEA ad that compared a woman and a dog a Burger King video about hardboiled eggs. In the YOTA advertisement the company completely apologized for the products released. Against all odds the advertising campaigns were successful and people started talking about the products. Let us emphasize once again a failed advertisement is one that was not paid attention to. Provocative advertising is not for everyone Not all companies allow themselves provocative advertising. It is not effective to use shocking materials for banks oil and gas enterprises and state corporations. Provocative advertising is not suitable for luxury real estate here it is.
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